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Episodes
SUPER BOWL EDITION - EPISODE 3 - Trends: Good And Bad
After watching all 65 Super Bowl spots, I see some trends emerging. I’ll show you examples. You decide if they are good or bad trends. MarketingAcclerator.com
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SUPER BOWL EDITION – EPISODE 2 - QR Code Victory
Did you see that QR code bouncing around your screen during the Super Bowl? I break down my response to that spot and share the impact on the 112M viewing audience. MarketingAcclerator.com
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SUPER BOWL EDITION – EPISODE 1 - Vroom VS Carvana
There are winners and losers in the Super Bowl, and I’m not talking about the Bengals or the Rams. I'm talking about the battle that happened when the clock was NOT ticking…the Super Bowl commercials. These...
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PAIN OF A MARKETING LEADER – FEAR
I offer a solution to the FEAR experienced by marketing leaders. MarketingAcclerator.com
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PAIN OF A MARKETING LEADER – FRUSTRATIONS
I offer a solution to the FRUSTRATIONS experienced by marketing leaders. MarketingAcclerator.com
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PAIN OF A MARKETING LEADER – DEMANDS
I offer a solution to the unending DEMANDS put upon marketing leaders. MarketingAcclerator.com
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PAIN OF A MARKETING LEADER – OVERLOAD
Marketers face an OVERLOAD of data, decisions and daily tasks. I share one approach that helps keep marketers sane in the crazy, ever-changing, always-exhilarating world of marketing. MarketingAcclerator.com
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KNOW WHEN TO ASK FOR HELP - Gillian Sweny
In marketing, there is a fine line between assumption and knowing when to ask for help. Gillian Sweny, Director of Marketing for AgileBlue, shares her insight on knowing when to ask for that help. MarketingAcclerator.com
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B2B DIGITAL SINCE 1996 - Peter Geisheker
Global Director of Digital Marketing at SightCall Peter Geisheker - who's been in the B2B digital marketing world since 1996 - gives insight on common mistakes in B2B digital marketing these days. MarketingAcclerator.com
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EFFECTS OF COVID ARE FAR FROM OVER - Michael Klozotsky
“The effects of this pandemic are far from being over,” says Michael Klozotsky, the Chief Marketing Officer at IMO where they standardize medical vocabularies to support meaningful insights across the healthcare...
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MINDSET OF A READY-TO-SCALE LEADER - Jolien Demeyer
One of the most challenging obstacles that face startups and established businesses is addressed by author Jolien Demeyer. She discusses the mindset of a ready-to-scale leader from her book Think Big Scale Fast....
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AVOID MARKETING DRAG - Cody Ward
Marketing drag can take a lot of forms. Cody Ward, VP of Demand Generation Marketing at Sequoia, shares how marketers try to justify their efforts and frequently undermine themselves. MarketingAcclerator.com
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